In an earlier reading, we stressed the importance of off-site SEO in improving the authority, reputation and the rankings of your sites. And the heart of all of this lies backlinks. We did say that building backlinks are not all there is to improving off-site SEO. However, it is an important facet nonetheless. The main types of links Now, search engines use these backlinks to assess the quality of the linked-to content. Bringing in domain autho...